Are you using SEO to grow your Cannabis Business in 2019? The cannabis plant originated from Asia but it’s now grown in most parts of the world. It grows with a tall, upright stem that has serrated leaves. Cannabis is also known as marijuana, bhang, ganja, hashish, and hemp among other names. It can be used for recreational purposes or harnessed for its medicinal value.
In our current society, cannabis use as a hard drug is widely emphasized while its medicinal potencies have been moved into the background or generally ignored. As a result, most states have made it illegal to grow, possess or sell cannabis. However, even with limited advertising, cannabis business is a fast growing industry due to the high demand across the world.
In this article, we look at how you can use SEO to grow your Cannabis Business in 2019.
- Local SEO
Search Engine Optimization is one way to boost your Cannabis business. SEO strategies for cannabis businesses are exactly the same as for any other type of business. In fact, there are cannabis SEO companies that can help you increase traffic on your website. One of them is Marijuana Marketing Xperts (MMX). MMX helps your website to get views on Google search engines result pages through analyzing, strategizing and implementing strategic plans. MMX guarantees long term success since their form of marketing does not require payment for clicks. MMX optimizes and maintains your website with content and backlinks to always help increase traffic on your site.
- Facebook groups
Social media is still unfriendly to Cannabis businesses. Most of them do not support advertising of cannabis despite the fact that some of the businesses are legal. However, Facebook has now lifted its ban on cannabis related pages. Cannabis businesses can now advertise their products on Facebook. One way to use the Facebook groups is by posting links that lead to your website.
Cannabis businesses are using influencers to endorse their products. To help grow your cannabis business, ensure you get an influencer who has a large audience and continuously engages with them on social media. The influencer should be someone who is able to craft the campaign message creatively around the sensitive issues without having their account pulled down. Some cannabis businesses opt for celebrities, politicians or people who have an influence in the society.
To promote you Cannabis business you can either purchase an app or create your own branded app to help advertise your business. These apps help to push sale promotions, notifications, reminders and targeted messages. Example of the popular apps that can help to grow your cannabis business are High There, MassRoots, MyDx and many others.
- Affiliate Marketing
Affiliate marketing is an affordable mode of marketing. For you to grow your cannabis business, all you need to do is to mention your affiliate programs on your website. You can also promote your affiliate program by joining affiliate networks, using influencers to promote your program or by buying space on websites that are frequently visited by cannabis users.
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Are you using SEO to grow your Cannabis Business in 2019?